Sunday, June 21, 2009

Thought of the Day - Reputation

"Regard your good name as the richest jewel you can possibly be possessed of - for credit is like fire; when once you have kindled it you may easily preserve it, but if you once extinguish it, you will find it an arduous task to rekindle it again. The way to gain a good reputation is to endeavor to be what you desire to appear".
----Socrates (469 BC - 399 BC)

The concept of Reputation and Credit are synonymous. One "ding" on your report and it can take what seems like a lifetime for lenders to trust you with credit again. Your reputation is your word, break it and it takes forever for those to trust you again...
Treasure your reputation like you treasure your credit. Actually... treasure your reputation MORE, because with a great one, the world will open to you!

With Sweet Goodness,
S

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